THE BENEFITS OF TEAMWORK – ASCENSION DAY

Horto do Campo Grande’s online presence has been growing, and the results speak for themselves.
Ascension Day is a great example of that: a date that, at first glance, might have had little commercial interest managed to create a very positive momentum on the website, in the online shop, and on social media.
That day, the website received more than 10,000 visits—a considerable number of hits, well above the usual daily average of around 1,600—with organic Google search traffic on this topic standing out, which is published on our Green Attitude blog.

In the online shop, purchases of bouquets—which sold out around lunchtime—mostly included other products as well.

Horto do Campo Grande’s Instagram account reached, organically (with no advertising costs), more than 100,000 accounts, most of them users who were not yet following the page.

These figures are a direct reflection of the combined effort of the whole team: purchasing (Isaura Tereno, with support from Gabriel Lascas), online shop management (Pedro Pulido Valente, Vera Serradas Duarte and Antónia), order preparation (Paula Varela, Linda, Peter) and our tireless florists (Anabela and Graça).

Listening to the customer, paying attention to what they’re looking for and the suggestions they share with us, is essential to keep customers satisfied and loyal, and to continue delivering excellent work.